What makes rolex so expensive




















This steel is a lot shinier and stronger than the regular L steel that other watchmakers commonly use. The L stainless steel is also known as Corrosion-Resistant Superalloy that was introduced in Interestingly, the machines and tools that produced the L stainless steel are always brand-new.

And yes, they are also able to afford new equipment more easily than other timepiece makers. So, as you can see, it takes extra work and special skills to manufacture the L stainless steel. Any change in humidity, movement, temperature, and altitude would do it for other luxury watches. Except, of course, for the Rolex. One example of this unparalleled recognition is Edmund Hillary. Edmund was the first person to ascend Mount Everest while wearing a Rolex Oyster Perpetual on his wrist.

Viesturs still wears the watch today to commemorate his incredible feat. Of course, Rolex uses robots to produce their watches, but the tasks they perform are typically simple ones. Some of those simple tasks include filing, sorting, and cataloging. The more complex jobs like assembling bracelets and watch movements are actually done by hand. The watches are then double-checked and tested by humans to ensure they are of high quality.

Such hard work and dedication are absolutely priceless when you think about it. Every aspect of the production process is quality controlled, as one can expect from a quality-driven brand. The brand is also responsible for melting down precious metals like silver and gold, that their products use. Just when you thought you heard everything, Rolex is backed by an army of gemologists.

These are professionals who specialize in testing and incorporating precious metals such as diamonds and gold into Rolex watches.

Furthermore, the brand also utilizes conventional jewelers to help them handpick and handset diamonds and other precious stones. This is primarily the reason Rolex quality surpasses that of their competitors, they inspect everything to a standard which surpasses all of the industry standards. Rolex also have their own life testing laboratory where they can stress test all of the components in a manner which they will be subjected to in real life. The movements, cases and bracelets all undergo stress tests and simulated wear tests using custom made robotic testing arms and machines.

Further to all of the quality specifications Rolex adhere to each Rolex is actually accurate to plus or minus 2 seconds which surpasses the industry standard of minus 4 to plus six seconds a day. Every watch which leaves the Rolex factory which is located in Bienne, Switzerland is tested by an independent Swiss chronometer testing institute, this is so that each was can be given the title of superlative chronometer.

Whenever you are manufacturing small high tolerance parts the production cost rockets. Rolex also develop and manufacture their own in house movements where as many other watchmakers buy off the shelf movements and tweak them a little. The cost to develop and manufacture your own movement compared to buying a movement off the shelf is huge.

These movements take time and money to perfect to the desired levels. Watch movements are expensive to make. All of the parts are tiny and have a high failure rate during the manufacturing process. All of these movements need to be put together by hand by skilled craftsmen based in Switzerland, and with the labour costs in Switzerland being some of the highest in the world it is no wonder that Rolexes are so expensive. Further to that Rolex uses some of the most innovative materials on earth in their watches, they use L stainless steel rather than the luxury industry standard L stainless steel.

This material is very hard, corrosion resistant and virtually indestructible. If you are looking to purchase a Rolex watch as an investment opportunity, we have produced a useful guide that tells you everything you need to know. It may not matter much now, but it is certainly interesting to note that Rolex watches did not always command such a high price tag.

When they were first released in the s, they were not anywhere near as expensive as they are today. As time went on, however, the quality of their timepieces improved exponentially, as did their prices. If you are looking for a preowned Rolex watch, whether as an investment opportunity or to add to your collection, you can rely on Blowers Jewellers to help.

We have decades of experience in the luxury watch and jewellery industry, meaning we are perfectly placed to assist you in finding your ideal timepiece — no matter your taste. Over the years, we have cultivated a strong reputation for the quality of our service and advice. We recognise that buying a second hand Rolex watch, or any other item of luxury jewellery, is an extremely personal experience — which is why we will take the time to understand your style and requirements before using our expertise to recommend what we believe is the best product for you.

We also offer an extremely generous finance scheme to make owning your ideal item of jewellery that little bit easier. For more information about how Blowers Jewellers can help you, contact a member of our team today. Log in. Why are Rolex so Expensive? Here are a few of our reasons why the timepieces have such a high price tag: They are Meticulously Made Rolex watches are assembled entirely by hand, by the most experienced watchmakers. Rolex Watches Cost a Lot to Design The art of watchmaking is a meticulously tiring and challenging profession that can cost a lot of money.

A Rolex Watch will Last If you are looking for a luxury wristwatch that is built to stand the test of time, you will be hard pressed to find anything better than a Rolex. Rolex Watches were not Always Expensive It may not matter much now, but it is certainly interesting to note that Rolex watches did not always command such a high price tag.

Second Hand Rolex Watches from Blowers Jewellers If you are looking for a preowned Rolex watch, whether as an investment opportunity or to add to your collection, you can rely on Blowers Jewellers to help. Back to list. Shopping cart close.



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